It’s all about developing business in China. When overseas companies plan to enter the China market, they use the online way. Because the cost of registering a business entity in mainland China and get all licenses ready are huge.
According to our research back in 2018, more than 85% of overseas companies develop the China market via online marketing. In addition, more than 96% of these companies use WeChat, Tik Tok, Xiaohongshu, Baidu, etc.