How International Brands Utilize Baidu Analytics
In the ever-evolving landscape of digital marketing, it's crucial for businesses to have a robust understanding of their online presence and performance. For overseas brands targeting…
Baidu SEM Campaign Setup for Foreign Companies
In the competitive landscape of China's digital market, establishing a robust presence through Baidu SEM (AKA Baidu PPC) is crucial for foreign companies looking to…
Baidu PPC Keyword Selection: Ultimate Guide 2024
Baidu PPC Keyword Selection-p3
How to Build Search Engine Result Page on Baidu
Building search engine result page on Baidu is very important for Chinese search engine marketing. To maximize conversions, many companies would build a great scene…
Create a Baidu PPC Account for Foreign Entities in 2023
Baidu PPC is one of the most useful channels to acquire direct traffic and online leads/orders, especially for B2B businesses. Foreign companies often find it…
Useful Information about oCPC Model
Recently, I discussed with some friends about the use of oCPC. Here are the thoughts for your reference. 1.How to choose the oCPC model? oCPC…
How to Create Baidu PPC Accounts for Companies in Financial Sector
How to create Baidu PPC accounts for companies in financial sector? It’s a problem. Acquiring sales leads via Baidu PPC ads is very critical for…
China Search Engine Market Share in November 2021
One of the mosting interesting topic of Chinese search engines is the Baidu market share. According to Statista, Baidu has rised to 86% by the…
The Most Convenient Way to Create a Baidu PPC account
Even if you don't have a business entity in China, you are still able to apply for a Baidu PPC account. In fact, overseas advertisers…