Navigating Content Sensitivities in Marketing in China
In today's interconnected world, expanding your business into the vast and lucrative market of China holds immense potential. With the rise of e-Public Relations (ePR)…
10 Online Reputation Management Best Practices in China
In the age of the internet and social media, managing your online reputation has become a critical aspect of maintaining success. This holds true not…
Chinese Online Reputation Management for Small Businesses
In today's digital era, online reputation management has become a vital aspect of running a successful business. With the rapid growth of the internet and…
Online Reputation Management for Brands in China
In today's digital age, online reputation management (ORM) has become a critical aspect of brand success, particularly in China's vast and rapidly evolving market. With…
The Importance of Content Marketing
Content marketing has been an essential marketing powerhouse for pretty much every business in China. It relates to its ability to increase the volume of quality…
Tips of Content Localization for China Market
The starting phase of marketing in China usually involves content localization. Very often it’s English to Chinese translation with a bit of Chinese culture. Because…
How to Plan Content Marketing in China
Content marketing is a very important perspective of integrated marketing plan. Many foreign brands find it difficult to plan content marketing in China because of…