Why is Xiaohongshu a Must for Education Marketing in 2025?
As we look ahead to 2025, the education industry is undergoing significant transformations, driven by technological advancements and changing consumer behaviors. One platform that stands…
Key Xiaohongshu Marketing Strategies in 2025
Xiaohongshu, one of the most dynamic social e-commerce platforms in China, has become a core position for brand marketing, content creation, and social interaction. With…
Challenges That Outbound Travel Brands Face on Xiaohongshu in 2025
As the global travel landscape evolves, outbound travel brands are increasingly turning to Xiaohongshu (Little Red Book) to reach Chinese consumers. This platform, known for…
How to Measure ROI of a Xiaohongshu Marketing Campaign?
With its unique blend of social media and e-commerce, Xiaohongshu (Little Red Book) has become a powerful platform for brands looking to engage with Chinese…
What Foreign Brands Should Know About Xiaohongshu
Xiaohongshu, also known as Little Red Book, has gained significant traction as a leading social commerce platform in China. Launched in 2013, it has transformed…
How to Prevent Common Crisis Scenarios on Xiaohongshu
In today’s digital landscape, managing a brand’s reputation is more critical than ever in China, especially on platforms like Xiaohongshu (Little Red Book). This vibrant…
How International Brands Manage Reputation on Xiaohongshu?
Xiaohongshu, also known as Little Red Book, has rapidly become a pivotal platform for brands looking to engage with Chinese consumers. For overseas brands, managing…
Challenges That Outbound Travel Brands Face on Xiaohongshu
As the global travel landscape evolves, outbound travel brands are increasingly turning to Xiaohongshu (Little Red Book) to reach Chinese consumers. This platform, known for…
How Xiaohongshu is Transforming the Travel Industry in China
In recent years, Xiaohongshu, also known as Little Red Book, has emerged as a powerful force in the travel industry. This social commerce platform combines…
How to Engage Followers on Xiaohongshu in 2024?
Xiaohongshu, known as Little Red Book, has become a significant player in the Chinese social commerce landscape. With its blend of user-generated content and e-commerce,…